Google Adwords is the advertising program set up by the Google search engine to allow people to advertise on its search engine and network of affiliated sites.The Adwords program is a pay per click program, this means that you will pay a set amount every time somebody clicks on your advert.When advertising in the Adwords program there are three places that your advert may appear.The first is on the results page when somebody types a relevant search query into the Google search engine. Your adverts will appear on the right hand side, next to the results.The second is a search results page that has been created from a search query typed into the Google search bar on one of Google’s affiliated sites.The third is a position on one of Google’s affiliated sites. This is known as the content network and is a massive collection of sites that Google has approved to display their adverts and use their search bar. The owner of the site will get a percentage of the moneys that Google will char
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