[JuliPong]

Kolkata is the capital of the eastern state of West Bengal and the commercial hub of eastern India. Renowned for its art and culture all over the world, Kolkata is now trying to attract a new kind of clientele, the IT industry. Along with the rest of the country, Kolkata too wants a share of the IT pie and is doing its best to facilitate and encourage the growth of the IT sector. The IT and ITES have been declared public utility services. The West Bengal Government’s efforts are paying off as major MNCs are setting up branches in their new IT parks, and the IT sector growing by 70% yearly which is twice the annual growth rate.
Outsourcing is a major sector of growth for Kolkata. Outsourcing means hiring a third party to do in-house jobs. Offshoring means sending jobs out of the country perhaps to another branch or an entirely different company. Businesses world wide are realizing that outsourcing is the way to optimizing their resources. Small businesses especially are finding it an advantage since they are saved the trouble of having to hire and train new personnel, buy or rent out furniture, computers and other infrastructure. In place of all this they can simply outsource the work to a firm that is ready to deliver results instantly and at much less cost. Their in-house staff is free to devote time to the more mission critical jobs which are directly linked to revenue generation.
Kolkata’s talented software developers and engineers used to go to neighbouring states for employment opportunities but due to the initiatives of the state government a reverse brain drain has started with not only Bengalis but also people from other parts of the country going to Kolkata for IT related jobs. Kolkata offers the best quality for much lower cost for example a firm working on a project on SEO Kolkata would charge a fraction of what it would cost in the West. All these reasons have combined to make Kolkata the latest IT hub of India.